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Favorite things on a flower farm

publication date: May 1, 2012
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Each season feels like a fresh start. Last year’s mistakes are in the past and the season ahead is ripe and full of possibility. Along with the new season come a fresh set of goals and a wealth of new ideas. For 2012, I’ve chosen to pour my heart into profitability, efficiency and ease. “Work smarter, not harder” is now the motto around here. Anything that helps the bottom line or creates ease and speed while working is highly valued. By streamlining our operation and using less energy for each task, life can be less frantic and more enjoyable. Yes, our days will be long and still filled with an incredible amount of work but I am determined to make our efforts count and build a lasting and profitable business.
Over the winter and early spring I have been attending classes on profitability, season extension, business planning and funding sources for capital. My mind has been stretched and strained and I feel even more optimism and excitement than usual, which is saying a lot! But all of these new ideas and concepts need time to percolate and be tested. I hope that by the end of 2012 I’ll have lots of news to share, but the season is now upon us and practical, tangible tools and sources are needed at this time of year. Here is a list of the simple things that make our little flower farming world turn, day in and day out.


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