This book gives you a field-tested eleven step planning approach that will take some of the chaos out of your business and help you move towards profitability. In steps one and two, you’ll learn how to set realistic financial goals and figure out how to meet them through your marketing outlets. In steps three to eight, you will learn how to develop an actual crop plan. In step nine, you’ll learn how to implement your crop plan and record what actually happens in the field. In steps ten and eleven, you will analyze how your crop plan fared and start planning for next year.